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// CASE FILE 10 / 19
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Alt CRM

Studio BuildPREMISE TESTED FIRST · IN BUILDNext.jsDrizzlePostgreSQLpg-bossSpeech-to-Text
01> HOW IT SHIPPED
// THE CHALLENGE01

Kitchen and salon staff do not stop mid-shift to type an order into a CRM. Anything that needs two hands and a clean screen is never used twice, which is why most small-business CRMs are empty by month two.

// THE APPROACH02

Before a line of product code, we ran a recording bake-off: consented Hindi-English code-switched speech captured under real kitchen and salon noise, scored across extraction engines, to find out whether voice-to-structured-order actually held. The product was built only after the transcripts proved it did.

// THE OUTCOME03

An order is spoken once, in the language the floor genuinely speaks, and arrives structured — customer, items, amount — with a queue-backed worker doing the follow-up nobody had time for.

case --info alt-crm
> client · Altacee
> sector · CRM
> stack · Next.js · Drizzle · PostgreSQL · pg-boss · Speech-to-Text
> result · PREMISE TESTED FIRST · IN BUILD
> case/alt-crmSHIPPED ▮

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